In the test we witnessed at Facebook's New York office, Facebook's music matches occurred much faster than Shazam's. Users are much more likely to have Facebook open on their phones at any given time than Shazam. The feature appears to be a threat to Shazam, the app that specializes in listening to ambient music and identifying the song for you, because it lets users identify songs that are playing in the same room simply by opening Facebook and tapping the "smiley face" that launches a new post.
Other users will be able to click through to either Spotify, Rdio or Deezer (depending on which app they use) if they want more. Once the audio is identified it can be incorporated into a status update.
So, if you're watching Game of Thrones or listening to Katy Perry you can tell your friends, and they can listen to a snippet of the song in their news feeds or see a link to the TV show's Facebook page.įacebook has partnered with music streaming companies Spotify, Rdio and Deezer to develop a database of millions of songs that can be identified and matched in just a few seconds, Facebook product manager Aryeh Selekman told Business Insider when he demonstrated the new feature for us. Account icon An icon in the shape of a person's head and shoulders.
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